8 Comments
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Rigatoni Capital's avatar

Tough business to understand if you don't have a little background in advertising sales. Great piece, thank you spending the time explaining!

Investing With Purpose's avatar

Great piece! Shifting deeper into advertising while differentiating from traditional platforms is a smart move. The potential in that space is huge. Let's see if there's any merit to short-seller reports, but either way, the growth path is there. Thanks for the insights in the business, and solid work on the valuation! Will keep watching.

Ray Myers's avatar

Thanks for the comment. I also think the Vurl acquisition was brilliant. They paid only $380M and now can push out streaming ads to their existing demand-side clients.

AAaahskxgsk's avatar

no it is not lmao

Ray Myers's avatar

Would you mind sharing your biggest issue with the company? Is it the short reports?

Alan P. Shaw's avatar

Insightful take! AppLovin’s AI-driven ad loop is impressive—excited to see how they scale this advantage.

Great that you flag the short seller report.

Raj's avatar

Awesome content. I can confidently say I know what the company does thanks to you.

Thanks a lot for all the info.

Ray Myers's avatar

Glad to help, Raj!